Famed comedians Tommy Chong and Cheech Marin, known as the legendary pair Cheech and Chong, have proclaimed their firm’s inauguration in the New Mexico marijuana sector, initiated by a collaborative venture across the state. A press release dated Sept. 14 highlighted that Cheech and Chong’s Cannabis Co. is collaborating with Dreamz Dispensary to establish their presence in New Mexico.
The pair marked this collaboration in this fresh market, keeping in mind the priorities of a majority of customers. “Partnering with Dreamz is centred around enhancing individuals’ lives via cannabis,” Chong mentioned. “We are here to provide the finest to New Mexico.”
Marin shared the same sentiment, noting that they had both visited various dispensaries in the region recently for a firsthand perspective. “In association with Dreamz Dispensary, we are integrating our narrative into New Mexico’s essence,” Marin expressed. “This alliance signifies the appreciation and celebration of the local traditions.”
The Dreamz Dispensary outlets are established across New Mexico, accessible via the firm’s outlet locator. This is another calculated step by the swiftly expanding company which is already functioning in several states.
“The Dreamz collaboration with Cheech and Chong unites two dominant forces,” said John Fisher, the CEO of Dreamz Dispensary, in an interview with High Times. “This venture enables Dreamz Dispensaries to supply top-notch cannabis products to New Mexico, accompanied by a prominent name in the cannabis domain. Collectively, we are crafting a distinctive and lasting experience for all cannabis aficionados, ensuring each visit to a Dream Dispensary is a remarkable venture into the universe of Cheech and Chong.”
Previously identified as Eighth Icon Holdings, the company transformed its identity to Cheech and Chong’s Cannabis Co. in 2021 with an agenda to engineer superior and potent products. Incorporating Dreamz Dispensary is a strategy to reach a wider customer base. Representatives emphasize that the pair has maintained a longstanding presence in the industry.
“Contrary to some celebrity labels that merely affix their tags on merchandise, we prioritize authentic collaborations,” conveyed Brooke Mangum, the Chief Marketing Officer of Cheech and Chong’s Cannabis Co. “Our mission is clear: to bolster exemplary growers and merchants with the online and social validation necessary to distinguish themselves from rivals and thrive.”
The cannabis sector in the state has witnessed an explosive beginning: the first year of regulated sales saw adult-use cannabis transactions in New Mexico exceeding $300 million, as disclosed by Governor Michelle Lujan Grisham last April 3rd.
In April 2021, Lujan Grisham enacted the Cannabis Regulation Act, legalizing cannabis utilization for adults and establishing a structured mechanism for regulated sales. Following this, in April 2022, licensed retail outlets commenced the sales of adult-use cannabis throughout the state.
As reported in April, around 2,000 cannabis licenses have been granted in New Mexico, encompassing 633 cannabis retailers, 351 producers, 415 micro-producers, and 507 manufacturers, as noted by the gubernatorial office.
A Family Affair at Cheech and Chong’s Cannabis Co.
Cheech and Chong’s Cannabis Co. operates as a family-centered enterprise, boasting several brands and product assortments. These encompass Cheech & Chong’s, Cheech’s Stash, Tommy Chong’s Cannabis, and their delivery service, Cheech & Chong’s Takeout, which delivers THC and CBD commodities right to your doorstep.
The product range includes flower varieties like Lowrider, Yesca, Ahhberry, and Love Machine. You can explore the terpene profiles of these products on their website. For example, Love Machine is rich in myrcene and ocimene, whereas Ahhberry boasts high levels of terpinolene and linalool.
The company’s concentrate range, named Cosmic, presents a selection of products including sugar, badder, diamonds, sauce, and disposable carts.
To stay abreast with all the recent developments, ensure to visit the official website for regular updates on Cheech and Chong’s Cannabis Co.
They’re just investors, they probably won’t even smoke it